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Why Every Aspiring Music Creator Should Experience Coachella 2024

January 22, 2024

Coachella isn’t just a festival—it’s a rite of passage for music lovers and creators alike. Each year, it transforms the Empire Polo Club in Indio, California, into a world-class stage for global...

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Mike Posner: From Chart-Topping Hits to Personal Transformation

November 20, 2024

Michael Robert Henrion Posner, known professionally as Mike Posner, emerged as a prominent figure in the music industry with his distinctive blend of pop, R&B, and electronic sounds. Born on...

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Ed Sheeran Calls Out Unauthorized Use of His Vocals: A Growing Problem in the Music Industry

November 20, 2024

Ed Sheeran recently revealed that his vocals were used without his permission on a new Band Aid single—a situation he says he would have “respectfully declined” had he been asked. The incident has...

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The Weeknd: Crafting a Unique Artistic Image

November 20, 2024

In the world of contemporary music, The Weeknd stands as an enigmatic figure who has mastered the art of reinvention and authenticity. From his early days of mysterious mixtapes to becoming a...

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Tyler, The Creator: A Transformative Music Journey

November 20, 2024

Tyler, The Creator, born Tyler Gregory Okonma, has become one of the most influential and dynamic artists in the music industry. From his brash, rebellious beginnings to his present-day status as a...

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Bad Bunny: Breaking Language Barriers in Global Music

November 20, 2024

In a world where English often dominates the global music charts, Bad Bunny has emerged as a game-changing force, proving that music transcends language. Born Benito Antonio Martínez Ocasio in...

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Post Malone: Blending Genres for a Unique Sound

November 20, 2024

In an era where musical boundaries often blur but few truly innovate, Post Malone has carved out a unique space for himself by seamlessly blending rap, rock, and pop. His genre-defying approach has...

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Lorde's *Pure Heroine*: The Album That Revolutionized Pop Music

November 20, 2024

When Lorde’s breakout single “Royals” first hit airwaves, it was clear the pop landscape was about to change. At just 16, Ella Yelich-O’Connor, the New Zealand artist known as Lorde, captivated the...

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Lizzo: Empowerment and Being Unapologetically Yourself

November 18, 2024

Lizzo’s rise to stardom is nothing short of inspiring. With her infectious personality, powerhouse vocals, and bold, body-positive message, she has become a beacon of empowerment in the music...

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SZA: The Rise and Impact of a Modern R&B Trailblazer

November 18, 2024

SZA, born Solána Imani Rowe, is now one of the most vocal and well-known figures in modern R&B. With her distinctive sound and intelligent poetry, SZA’s musical career has been both dynamic and...

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Linkin Park Returns: A Bold Reset After Seven Years

November 18, 2024

After a seven-year hiatus, Linkin Park is back, and they’ve hit the proverbial reset button with their highly anticipated new album. Known for their ability to evolve while staying true to their...

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Metro Boomin's Sonic Web: Crafting the Soundtrack for 'Spider-Man: Across the Spider-Verse

November 18, 2024

In 2023, acclaimed record producer Metro Boomin ventured into the cinematic realm by curating the soundtrack for *Spider-Man: Across the Spider-Verse*. This collaboration resulted in a dynamic...

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AURORA Ponders Life, Death, and the Heart in New Album

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Norwegian alt-pop sensation AURORA is set to release her highly anticipated fifth album, "What Happened To The Heart?" Following a series of successful projects—2016's "All My Demons Greeting Me As A Friend," 2018's "Infections Of A Different Kind (Step 1)," 2019's "A Different Kind Of Human (Step 2)," and 2022's "The Gods We Can Touch"—AURORA continues to captivate audiences with her introspective and ethereal music.

Reflecting on her new album, AURORA quips from her hotel room in Paris, “I feel like I'm about to give birth. I cannot wait not to be pregnant anymore; I can have a glass of wine again [laughs]. No, it feels super intense, and it feels wonderful. I'm really excited for the world to hear it, especially my fans. I'm just so excited for them to hear it.”

And her fans indeed have much to be excited about. After a two-year hiatus, AURORA returned in November with "Your Blood," a disco-infused track that showcased her vocal range. She followed this with "The Conflict Of The Mind," a laid-back tune encouraging slow dancing. In March, she released "Some Type Of Skin," a powerful modern pop song with a soaring chorus, potentially influencing artists like Billie Eilish. Last month, she surprised fans with the dancefloor anthem "To Be Alright."

However, the poignant centerpiece of the upcoming album may be "A Soul With No King," remixed by the legendary Brian Eno. This track, anchored by the mandolin, sees AURORA returning to her folky roots to explore humanity's disconnection from nature. “People wake up because they have to, not because they want to, and they go to work and sit inside these rooms… that is like a prison! And we can't leave," she remarks, highlighting the societal structures that confine us.

The title "What Happened To The Heart?" emerged from a transformative letter by Indigenous activists titled "We Are The Earth," which profoundly impacted AURORA. She describes the album as her “most personal and cathartic” work, processing grief, anger, and ultimately, focused determination.

“It started out as pain and grief, and then it became anger – not a blind anger – and eventually, after the grief was processed, it became the focus, I would say,” AURORA shares. “First, you grieve whatever you find so hopelessly wrong and unworthy in this world that we live in. So many people deserve so much more than what this world is giving them, and it's just completely heartbreaking to think that we deserve so much more as people, such a better world.”

AURORA’s album navigates the complexities of modern life, from self-destruction to self-healing. The process begins with the album's first track, "Echo Of My Shadow," which she describes as the moment a part of her died and she resolved to become a "better, peaceful weapon for the world."

Her exploration of the human condition continues with "The Essence," "My Name," and "Earthly Delights," incorporating traditional instruments like the Chinese pipa alongside contemporary electronic influences from artists like The Chemical Brothers and Underworld. The album spans a variety of styles, from folky acoustic beauty to high-energy dance tracks, reflecting AURORA's diverse musical inspirations.

AURORA's previous collaborations, such as her 2018 performance with Norwegian band Wardruna on the song "Helvegen" and her recent work with Bring Me The Horizon, demonstrate her ability to blend traditional and modern elements seamlessly. This fusion is evident throughout "What Happened To The Heart?", creating a rich tapestry of sound and meaning.

In her music and her message, AURORA invites us to reconnect with our humanity, urging us to look beyond the superficial and engage with the deeper, often uncomfortable questions of life. "What Happened To The Heart?" is more than an album; it's a call to action, a plea for empathy, and a reminder of the beauty and pain inherent in the human experience.

As we await the release of "What Happened To The Heart?", AURORA leaves us with this thought: “We are good people, and we deserve peace. My God, it’s a lot.” Her music is a testament to this belief, offering solace and inspiration in a world that often feels disconnected and chaotic.