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Jack Harlow Samples Fergie’s “Glamorous” in Viral TikTok Snippet

April 5, 2022

Last week, Louisville heartthrob Jack Harlow dropped a 13 second snippet of a new song he’d been working on that samples Fergie’s hit, “Glamorous” and it immediately went viral on TikTok within...

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J-Pop group XGalX debut’s breaking social norms with song “Tippy Toes”

March 18, 2022

After month’s of anticipation Japanese Girl group XGalX debute with new single “Tippy Toes”. The group consists of 7 young empowered women named Jurin, Harvey, Hinata, Chisa, Maya, Juria and Co...

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Shawn Mendez opens up about break up with new song

March 29, 2022

Newly heartbroken singer Shawn Mendez performs his new song “When you’re gone” at South by Southwest. This is the debut song that came out after his break up with fellow singer Camila Cabello after...

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Chaka Khan on Kanye West’s Through the Wire – “I hated it; it was an insult!”

March 16, 2022

Whether you’ve been a fan of Kanye West from the start, or you’ve recently watched his Netflix trilogy “Jeen-Yuhs”, you’ve probably heard his of first breakout single into the rap industry “Through...

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Weeekly Makes 2022 Return With “Play Game: Awake”

March 10, 2022

Weeekly pivots away from their bubbly and upbeat sound and makes a major transformation in their edgy and ambitious first mini album, “Play Game: Awake”.‍“Play Game: Awake” marks Weeekly’s fourth...

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Stray Kids Make 2022 Comeback With Mini Album – ODDINARY

March 10, 2022

Dare I say its, EXTRAODDINARY?‍Stray Kids have returned with the release of their new mini-album, ODDINARY – a collection of seven songs that proclaim the message of embracing all of the things...

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STAYC’S YOUNG-LUV.COM -- defying genres and taking over the world

March 7, 2022

It’s been two weeks since STAYC’s third mini album release YOUNG-LUV.COM, and we took this time to soak it all in and live our daydreams vicariously through this album. YOUNG-LUV.COM gives us that...

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Chief Keef: The Pioneer of Trap Music

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Photo Source: AS USA

Chief Keef stands as a trailblazing figure who reshaped the genre and introduced a new wave of music known as drill. Being raised in Chicago's South Side, Chief Keef's rise to fame was marked by his raw and unfiltered lyrics, distinct flow, and the creation of a genre that would influence a generation of artists.

Born Keith Farrelle Cozart on August 15, 1995, Chief Keef emerged from humble beginnings to become a transformative force in the hip-hop scene. Keef’s breakthrough came in 2012 when he dropped his album “Finally Rich”, which contained hit songs such as “Love Sosa” and “I Don’t Like”. The song “I Don’t Like” caught the attention of a major artist Kanye West who produced a remix of the song. This remix by West propelled Keef into the mainstream, marking his breakthrough in the music industry.

Chief Keef's most significant contribution to the hip-hop landscape is the creation of drill music. Originating in Chicago, drill music is characterized by its gritty and often violent lyrical content, coupled with hard-hitting beats and a distinctive delivery style. Chief Keef's lyrics vividly depicted the realities of life in Chicago's violent neighborhoods, giving listeners a glimpse into the harsh conditions he and others faced daily.

Chief Keef's influence extended beyond his music impacting fashion and slang in the hip-hop community. His signature dreadlocks, face tattoos, and minimalist style inspired a new wave of fashion trends within the genre.

In reality, Chief Keef’s influence is undeniable. He not only pioneered a genre of rap, but he influenced a whole era in social media, fashion and trends. His legacy and influence will continue to be appreciated as many artists recognize him as a G.O.A.T. Artists will continue to use Chief Keef’s music to influence, and inspire their own creations.