June 2, 2024
Coca-Cola has a knack for mixing music with its brand, creating memorable moments that resonate globally. Remember the 1971 commercial where a group of young people sang...
Read moreJune 2, 2024
German singer Lena Meyer-Landrut, at 33, has no qualms about discussing her battles with depression and self-doubt in the public eye...
Read moreJune 2, 2024
The beats of reggaeton, known for their infectious rhythms and global appeal, are now at the center of a massive legal battle that could reshape the genre...
Read moreJune 2, 2024
Twenty One Pilots, the alternative pop-rock duo known for their introspective and often introspective themes, have released their concept album "Clancy...
Read moreJune 2, 2024
Apple Music has recently unveiled its highly anticipated list of the 10 greatest albums of all time, placing Lauryn Hill's seminal 1998 album, "The Miseducation of Lauryn Hill...
Read moreJune 2, 2024
RM, the leader of the global K-pop phenomenon BTS, has released his solo album, "Right Place, Wrong Person," an eagerly awaited project that has set the music world abuzz...
Read moreJune 2, 2024
Rapsody, renowned for her lyrical depth and articulate storytelling, has once again captured the hearts of hip-hop enthusiasts with her latest album, "Please Don't Cry."
Read moreJune 2, 2024
Britney Spears, the iconic pop star who once dominated the charts and captured the hearts of millions, has recently made a definitive statement: she will never return to the music industry...
Read moreJune 2, 2024
For nearly two decades, Coldplay has been a prominent force in the music industry, inspiring countless new bands. While many bands hit a plateau in their popularity, Coldplay seems to defy this...
Read moreJune 2, 2024
Eminem has just released his latest single, “Houdini,” on Friday, May 31, marking the debut track from his highly anticipated upcoming album, *The Death of Slim Shady (Coup de Grâce)*. The new...
Read moreMay 29, 2024
The Hollywood Bowl recently hosted a spectacular live production of Disney’s ‘The Lion King,’ featuring North West in the role of young Simba. The 10-year-old daughter of Kim Kardashian...
Read moreMay 29, 2024
Tyler, The Creator, born Tyler Gregory Okonma, is an artist whose creativity and innovation profoundly impact modern hip-hop and popular culture...
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Navigating the music industry can be challenging, especially when you're a songwriter and producer focused on creating rather than promoting. If you’re someone who dislikes social media and prefers to stay behind the scenes, you might feel stuck when it comes to building your network and gaining traction. The idea of hiring a traditional manager might seem premature, but finding someone who can handle your online presence and help you network could be exactly what you need to take your career to the next level. Here’s how to find the right person to support your goals, even if you're just starting out.
Before you start searching for a manager or assistant, it’s crucial to clearly define what you need. Since your primary focus is songwriting and producing, you’re looking for someone who can:
Understanding these needs will help you articulate exactly what you’re looking for when you begin your search.
Since you’re early in your career and might not need a full-time manager, consider these alternative options:
Even if you feel like you don’t have a large following, you likely have connections that could help you find the right person. Here’s how to tap into your network:
When searching for someone to help manage your career, consider the following qualities:
Consider the example of Kevin Parker, the mastermind behind Tame Impala. Parker started out as a musician focused purely on creating his unique sound, and he wasn’t initially interested in the promotional side of the music industry. Early in his career, Parker partnered with a manager who understood his vision and handled the business side, including social media, networking, and promotions. This partnership allowed Parker to focus on his music while his manager helped build Tame Impala into a global phenomenon. Like Parker, finding the right person to manage your online presence and networking can allow you to stay focused on your strengths while still growing your career.
Once you know what you’re looking for, create a job description that clearly outlines the role’s responsibilities and expectations. Be sure to include:
Now that you have a clear understanding of what you need and have crafted a job description, it’s time to start your search. Here are some strategies:
When you start receiving applications, take the time to evaluate each candidate thoroughly:
Finding the right person to manage your social media and help you network can significantly impact your music career, even if you’re just starting out. By clearly defining your needs, considering non-traditional management options, leveraging your network, and carefully evaluating candidates, you can find a collaborator who helps you focus on what you do best: writing and producing great music. With the right support, you can build your presence in the industry and connect with artists who are eager to work with you.