June 19, 2024
Allah Rakha Rahman, known globally as A.R. Rahman, is synonymous with musical genius and innovation. Born on January 6, 1967, in Chennai, India, Rahman's journey from a child prodigy to an...
Read moreJune 19, 2024
A recent study by Eventbrite has uncovered a notable shift in the behaviour of music fans, who are now purchasing concert tickets later than ever before. This trend was a key topic of discussion at...
Read moreJune 19, 2024
A new University of Ottawa study has revealed a stark disparity in the airplay of music by women, particularly racialized and trans artists, on commercial Canadian radio over the past decade...
Read moreJune 19, 2024
Taylor Swift’s billion-dollar Eras Tour recently graced Edinburgh, bringing a flood of enthusiastic Swifties to the city and creating an exceptional boom for local businesses. Tens of thousands of...
Read moreJune 19, 2024
Amazon Music is set to enhance its live streaming offerings with an exciting event: "The Pop Out — Ken & Friends," featuring the acclaimed rapper Kendrick Lamar. Scheduled for Juneteenth in...
Read moreJune 18, 2024
The Black Keys, the renowned rock duo, have recently made headlines with their decision to part ways with their long-time managers, Irving Azoff and Steve Moir. This significant change comes in the...
Read moreJune 18, 2024
Jhené Aiko Efuru Chilombo, known professionally as Jhené Aiko, has become a defining voice in contemporary R&B with her ethereal vocals, deeply personal lyrics, and genre-blending sound. Born on...
Read moreJune 18, 2024
Billie Eilish has opened up about the emotional experience of performing her new song “The Greatest” for the first time. Her latest album, Hit Me Hard And Soft, was released on May 17, and Eilish...
Read moreJune 18, 2024
Billie Eilish has responded to Lana Del Rey’s recent declaration that she is the “voice of our generation.” Eilish made a special surprise appearance during Del Rey’s headlining set at Coachella’s...
Read moreJune 18, 2024
Lana Del Rey has spoken out following her “fight” with “stalkers” in Paris. The singer was recently spotted having a heated exchange in the French capital, where she claimed someone was “following”...
Read moreJune 18, 2024
Howard University announced on Friday that it would revoke Sean “Diddy” Combs’ honorary degree, originally conferred in 2014, in light of recent revelations concerning the disgraced rapper and...
Read moreJune 18, 2024
As summer draws near, the race for the season's signature song heats up. Just when it seemed like Kendrick Lamar’s “Not Like Us” was poised to dominate, Billie Eilish has thrown her hat into the...
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Navigating the music industry can be challenging, especially when you're a songwriter and producer focused on creating rather than promoting. If you’re someone who dislikes social media and prefers to stay behind the scenes, you might feel stuck when it comes to building your network and gaining traction. The idea of hiring a traditional manager might seem premature, but finding someone who can handle your online presence and help you network could be exactly what you need to take your career to the next level. Here’s how to find the right person to support your goals, even if you're just starting out.
Before you start searching for a manager or assistant, it’s crucial to clearly define what you need. Since your primary focus is songwriting and producing, you’re looking for someone who can:
Understanding these needs will help you articulate exactly what you’re looking for when you begin your search.
Since you’re early in your career and might not need a full-time manager, consider these alternative options:
Even if you feel like you don’t have a large following, you likely have connections that could help you find the right person. Here’s how to tap into your network:
When searching for someone to help manage your career, consider the following qualities:
Consider the example of Kevin Parker, the mastermind behind Tame Impala. Parker started out as a musician focused purely on creating his unique sound, and he wasn’t initially interested in the promotional side of the music industry. Early in his career, Parker partnered with a manager who understood his vision and handled the business side, including social media, networking, and promotions. This partnership allowed Parker to focus on his music while his manager helped build Tame Impala into a global phenomenon. Like Parker, finding the right person to manage your online presence and networking can allow you to stay focused on your strengths while still growing your career.
Once you know what you’re looking for, create a job description that clearly outlines the role’s responsibilities and expectations. Be sure to include:
Now that you have a clear understanding of what you need and have crafted a job description, it’s time to start your search. Here are some strategies:
When you start receiving applications, take the time to evaluate each candidate thoroughly:
Finding the right person to manage your social media and help you network can significantly impact your music career, even if you’re just starting out. By clearly defining your needs, considering non-traditional management options, leveraging your network, and carefully evaluating candidates, you can find a collaborator who helps you focus on what you do best: writing and producing great music. With the right support, you can build your presence in the industry and connect with artists who are eager to work with you.