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TikTok is "Hooked" on The Song House

May 26, 2022

The Song House is a songwriter house in Nashville, Tennessee where all levels of writers and artists come together to develop music. Every week, 12-15 songwriters are challenged to write a hook in...

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Olivia Rodrigo's Journey: One Year Since her First Album Release

May 27, 2022

It’s been one year since the young pop-star, Olivia Rodrigo, released her first music album “Sour”. Since her debut, Olivia Rodrigo has won 3 Grammy Awards and named Women of the Year in 2022.

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Doja Cat Overwhelmed With Fame Took To Twitter To Quit Music Career

March 31, 2022

​​After a cancelled performance at the Asuncionico festival in Paraguay Doja cat received backlash from fans claiming the singer neglected them outside of her hotel. After the many complaints from...

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With T.O.P.'s Departure from YG due to mental health struggles, is this the End of Big Bang?

April 11, 2022

After a long 4 year’s K-pop group Big Bang makes a comeback to the music scene with the song “Still Life.” This song has become another banger from the group reminding fans of the music they once...

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Broadway’s KPOP To Premiere Late 2022

April 6, 2022

The first theatre production highlighting the global takeover of the K-Pop industry will be making its Broadway debut later this year, with its opening night scheduled for November 20, while...

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Ed Sheeran Slams “Damaging” Lawsuits Against Songwriters Amidst Copyright Case Victory

April 6, 2022

Over the past month, singer Ed Sheeran has been battling a copyright trial, accusing him of plagiarizing his 2017 hit song, “Shape of You” the song’s resemblance to their song, “Oh Why” Sami Chokri...

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Silk Sonic’s “Leave The Door Open” Wins Record of The Year at the 2022 Grammys

April 5, 2022

If you’ve been on social media for the past few months, odds are you’ve probably heard of the iconic viral hit, “Leave The Door Open” by Silk Sonic on just about every corner of the internet.

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5 Upcoming K-Pop Debuts To Watch For 2022

April 2, 2022

Debut: April 2022 After having competed on the reality survival show, “My Teenage Girl”, the seven-member group CLASS:y was formed, signing a seven-year contract with label, M25. The group was...

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Here’s What You Need To Know About Queendom 2

April 1, 2022

Queendom returned for its long awaited second season (hosted by Girls Generation’s Tayeon) and here’s all you need to know: Queendom is a South Korean reality-survival show in which six girl groups...

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Bobby Shmurda Is Finally Out Of His Epic Deal

April 7, 2022

Bobby Shmurda has finally been released from his deal with Epic Records following his own plea for his release on social media stating, “I did six years in jail trying to get off this label before...

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BIGBANG Make History With “Still Life” Comeback After 4-Year Hiatus

April 5, 2022

Alas, BIGBANG have finally made their long-awaited return to the spotlight with their new single, “Still Life” – a heartfelt ballad about the perils of growing up and learning from your past. As...

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Jack Harlow Samples Fergie’s “Glamorous” in Viral TikTok Snippet

April 5, 2022

Last week, Louisville heartthrob Jack Harlow dropped a 13 second snippet of a new song he’d been working on that samples Fergie’s hit, “Glamorous” and it immediately went viral on TikTok within...

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Kendrick Lamar’s Rise to the Top: Chart-Topping Success Amidst Rap Feud

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Photo: Joseph Okpako, Getty Images (2022)

Kendrick Lamar's recent success on the charts marks a significant milestone in his career, highlighting his influence and dominance in the music industry. His diss track "Not Like Us" debuted at number one on the Billboard Hot 100, signaling not just a victory in his ongoing feud with Drake, but also a broader cultural impact. This achievement underscores Lamar's ability to capture the public's attention and translate controversy into commercial success.

The surge in Lamar's streaming numbers is remarkable. Billboard reported a 50% increase in his entire music catalog's streams compared to the previous week. This surge propelled him to the second most-streamed artist globally on Spotify for the week of May 9, just behind Taylor Swift. Such impressive statistics reflect the widespread appeal of his music and his strategic use of high-profile feuds to maintain and grow his fanbase.

Lamar's diss tracks, particularly "Not Like Us," "Euphoria," and "Meet the Grahams," collectively garnered 208 million streams on Spotify. This massive streaming success demonstrates his mastery in crafting tracks that resonate with listeners and keep them engaged. His presence at the top of both Apple Music and Spotify daily charts further cements his position as a leading figure in the music world.

The commercial success of "Not Like Us" extends beyond traditional music charts. The track debuted at number nine on the TikTok Billboard Top 50, making it Lamar's highest-ranking song on the platform. This entry is significant as it highlights Lamar's ability to adapt to new digital landscapes and reach younger audiences through social media. The success on TikTok, a platform known for its viral trends and younger user base, indicates that Lamar's music transcends generational boundaries and continues to be relevant in various contexts.

Kendrick Lamar's rise to the top charts during this period of intense public and media scrutiny exemplifies his resilience and strategic acumen. It shows how an artist can leverage personal and professional conflicts to enhance their public profile and achieve new heights in their career. For Lamar, this moment is not just about winning a feud; it's about solidifying his legacy as one of the most influential artists of his generation. His ability to turn controversy into chart-topping success is a testament to his artistry and the powerful connection he has with his audience.