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YouTube Announces New “Creator Music” Platform

October 4, 2022

In the wake of Tiktok’s rapid expansion and growing dominance in the short-form video market, YouTube has felt the pressure to adapt to keep up with the shifting demands of its audience...

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Deep Dive: How Conan Gray Writes His Songs

October 5, 2022

Conan Gray is an American YouTuber turned singer-songwriter, most well-known for his songs about heartbreak and unrequited love. Throughout his career, Conan has written songs like “Crush Culture”...

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Phoebe Bridgers: A Deep Dive into Songwriting

October 17, 2022

Phoebe Bridgers is an American songwriter, singer, and producer who has, in recent years, gained mainstream recognition with the release of her sophomore album “Punisher” in 2020...

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How Steve Lacy Makes the Most with Less

October 18, 2022

Steve Lacy is a singer, songwriter, record producer, and living proof that you don’t need the most advanced or high-tech studio equipment to create music that listeners will love...

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Has the Pandemic Changed the World of Live Music?

August 31, 2022

For the last two years, there has been something missing in the lives of music lovers around the world—live music. The advent of a global pandemic meant the absence of concerts, festivals........

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Like the Early Days of Hip-Hop: The Future of Blockchain in the Music Industry

August 19, 2022

One of the biggest questions many spaces face today is how blockchain technology may overhaul industry norms, and the music industry is no exception. In particular...

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Snapchat Announces a $100,000 Monthly Grant for Artists

August 19, 2022

Snapchat has recently announced Snapchat Sounds Creator Fund, a monthly grant program of up to $100,000 awarded to independent artists distributing music on the platform...

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TikTok Plans to Introduce a New Music Streaming App

August 15, 2022

Over the past few years, TikTok’s popularity has significantly increased resulting in 1 billion global daily users by early 2022. The app has also become extremely influential in the current music....

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Are Charlie Puth’s Music Classes Worth $300?

August 4, 2022

Charlie Puth has paired with Studio to create a 30-day online course that outlines the entire songwriting and production process for $279 USD. This hands-on learning experience has been marketed....

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Success Through Self-Exploration: Lexie Liu's Rise to Stardom

August 2, 2022

Whether you know Lexie Liu from her performance as Seraphine in K/DA’s “MORE” or her fourth-place finish on The Rap of China 2018, there’s no denying that the Chinese hip hop star is a global ...

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BTS: The First K-Pop Band to be Invited to the White House

June 17, 2022

BTS is the most famous K-Pop band in the world now, and recently, they were invited to the white house to speak about anti-Asian hate crimes and inclusivity. Being the first K-Pop band to be...

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SEVENTEEN is Going "HOT" This Summer

June 6, 2022

SEVENTEEN (세븐틴) is a 13 member Korean boy band under Pledis Entertainment. They are split into 3 teams, the Hip Hop unit (S.coups, Wonwoo, Mingyu, Vernon), the Vocal unit (Jeonghan, Joshua, Woozi...

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Kendrick vs. Drake: The Diss Track Showdown

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In the hip-hop world, nothing lights up the scene like a fierce diss track battle between the industry's top artists. Lately, all eyes have been on Kendrick Lamar and Drake as they trade lyrical punches. This conflict isn't just a series of diss tracks; it's a battle that resonates deeply within the music creator community, reminding us of the power of lyrics, beats, and the raw energy of competition. As artists, every line and beat in these songs holds lessons in storytelling, production, and strategic branding. 

The Tracks That Defined the Battle

The saga began with Kendrick Lamar's masked jabs at Drake in the track “Like That” featuring Future. It was a spark that awaited Drake’s fiery response. Drake’s retaliation came through two explosive tracks, “Push Ups”  and “Taylor Made Freestyle,” setting the stage for an epic lyrical war. Kendrick did not hold back, responding with “Euphoria,” a track that quickly sent fans into a frenzy due to its direct hits and sharp lyrical prowess.

The battle reached its peak with Lamar's “6:16 in LA,” followed by an even more personal attack with “Meet the Grahams,” directly targeting Drake's family. The retaliation from Drake came swiftly with “Family Matters,” but it was Kendrick's “Not Like Us” that seemed to have the clubs and social media buzzing with its fierce delivery and hard-hitting lines.

The Impact on Music Creators

For music creators, this feud is a goldmine of inspiration. The rapid production of high-quality tracks over such a short period illustrates the importance of readiness and responsiveness in the music industry. The use of personal and public narratives within these songs shows how artists can weave their personal experiences into their music, enhancing relatability and depth.

Moreover, the engagement on social platforms and the use of memes, reaction videos, and live streams to amplify the feud highlight the importance of understanding the digital landscape. It's not just about making music; it’s about making moments that capture the zeitgeist, leveraging social media to enhance reach and impact.

The Bigger Picture

Despite the excitement, the feud brings with it a cautionary tale about the potential for real-world consequences stemming from lyrical warfare. The shooting incident at Drake’s residence is a stark reminder of the line between artistic expression and personal safety.

As we follow this unprecedented battle, it serves as a reminder of the competitive spirit of hip-hop and its roots in verbal sparring. However, it also calls for a reflection on the impact our words can have beyond the studio. Whether you're a budding rapper, a seasoned producer, or someone interested in the dynamics of musical feuds, there’s much to unpack and learn from this high-stakes lyrical showdown.

For every music creator watching this unfold, the Drake-Kendrick feud is not just entertainment; it's a masterclass in marketing, lyricism, and the art of battle through music. It's a vivid reminder of why hip-hop remains at the cutting edge of cultural conversations and how, at its best, it challenges both its artists and its audience to think harder, listen deeper, and engage more fully.