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Behind the Music: The Audio Engineer

February 14, 2023

The music industry is a place full of musicians, producers, and creators who have the magical ability to make those perfect sounds we hear everyday through our digital devices. We want to listen close

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Koji Kondo: Nintendo’s Melody Maestro

February 14, 2023

What do popular video games franchises Super Mario, Legend of Zelda, and Star Fox all have in common? They were all produced and published by Nintendo, and the iconic music themes that you hear in...

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Taylor Swift on Industry Sexism and Music Rights

February 8, 2023

Being a successful woman in the music industry is no easy feat. Not only do they deal with the typical trials and tribulations of being a musician, but there are also gender-specific challenges.

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What’s the Ideal Length for a Single— Are Songs Getting Shorter?

February 8, 2023

“Is it just me, or are songs getting shorter these days?” This is a question I have often pondered, especially in the last few years. It appears that in the era of social media, attention spans are

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SG Lewis: Who Is He - and What’s Next For This Rising Star?

February 6, 2023

SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely

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Lessons to Learn From the Launch Of Sam Smith’s “Unholy”

February 4, 2023

Sam Smith just released their new album “Gloria” on the 27th of January. As described by Pitchfork, “Gloria flips between hyperpop, country, dancehall, disco, 2-step, and intimate, Kehlani-esque R&B”.

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Are Virtual Idols the Future of Music?

February 5, 2023

Virtual reality and the metaverse have become popular topics in the music industry where more and more technology and music have been combined, creating something that could revolutionize the entire

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Grammy Awards Songwriter of the Year, Non-Classical: The Category Songwriters Deserve

February 5, 2023

The 65th annual GRAMMY Awards are here, and there's a long-awaited addition to the awards. This year marks the introduction of a new category: the Songwriter of the Year, Non-Classical Award. For all

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How Zach Bryan’s Authenticity Makes His Music So Appealing, Even to Non-Country Fans

January 31, 2023

Zach Bryan released his first album in 2019, and in the short time since he has become one of the biggest names in country. His biggest album, “American Heartbreak”, broke single-day album streaming

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Miley Cyrus is Going to Take Over Pop in 2023

January 31, 2023

Miley Cyrus was born into the music industry, and has spent her career channelling her Nashville and Hollywood roots into a diverse discography stacked with hits. Add to that countless covers that are

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Why This Pop-Rock Band Got Hate For Starting On YouTube

January 31, 2023

Before the invention of TikTok, many music artists gained popularity through YouTube. However, similar to the TikTok stars of today, people in the music industry saw ‘YouTube bands’ as lesser because

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Will Google End Work for Music Creators with their New Music AI?

February 1, 2023

Google has done it. They have created an AI that can generate music from text descriptions. The announcement of this is timely because recently Chat GPT, (a language learning model created by OpenAI

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Megan Thee Stallion's "Hiss" Climbs to No. 1 Amidst High-Profile Feud

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Megan Thee Stallion's latest single, "Hiss," has catapulted to the top of the charts, reaching No. 1 as it capitalises on the buzz generated by her recent public feud with fellow artist Nicki Minaj. This track marks a significant milestone in Megan's career, not only due to its chart-topping success but also because of the way it has become intertwined with a larger narrative in the world of hip hop.

The release of "Hiss" amidst a high-profile feud with Nicki Minaj has propelled Megan Thee Stallion into the spotlight once again, demonstrating the old adage that all publicity is good publicity. The dispute, which unfolded over social media and was picked up by numerous media outlets, created a surge of interest in Megan's music, showing how personal dynamics between artists can amplify their reach and impact on the charts.

Megan's strategic release of "Hiss" during this turbulent period has played a key role in its success. The track itself features sharp lyrics and a compelling beat that resonates with her audience, while the timing of its release ensured it was surrounded by a whirlwind of media attention. This combination of quality music and clever marketing has helped Megan engage both her existing fan base and curious new listeners.

For aspiring musicians, Megan’s approach offers valuable lessons in navigating the music industry. It underscores the importance of timing, understanding audience engagement, and the potential benefits (and risks) of media attention. Artists are reminded that music careers can often benefit from strategic thinking about personal brand and public relations.

Megan Thee Stallion’s ascent with "Hiss" is reflective of broader trends in the music industry where social dynamics and public personas play a significant role in an artist’s success. It highlights the intersection of entertainment, personal branding, and artistry, which is increasingly becoming the norm in the strategic release of music.

As "Hiss" enjoys its position at the top of the charts, Megan Thee Stallion not only celebrates another hit but also cements her status as a savvy artist capable of navigating the complex landscape of modern music. Her ability to turn controversy into chart success is a testament to her skill as both an artist and a tactician in the music industry. For fans and fellow artists alike, Megan's journey is a compelling study in the power of resilience and strategic career management in the face of public scrutiny.