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In the ever-evolving landscape of pop music, Sabrina Carpenter is a name that’s resonating louder with each passing day. This week, Billboard's Trending Up newsletter highlights Carpenter's extraordinary ascent, driven by the phenomenal success of her latest single, "Please Please Please." As the streams keep soaring, it's not just this track that's benefiting—her entire catalog is experiencing a significant lift.
Carpenter's new single "Please Please Please" is not just another release; it's a pivotal moment in her burgeoning career. The song, a breezy, country-inflected tune, has captivated listeners and collected over 25.6 million streams in its first four days, along with more than 4,000 digital downloads. This impressive performance underscores the track's instant appeal and the growing anticipation for her forthcoming album, Short n’ Sweet, set to drop on August 23.
"Please Please Please" builds on the momentum of her previous hit, "Espresso," which continues to enjoy a strong presence in the Billboard Hot 100’s top ten. But the Jack Antonoff-produced single isn't merely riding the coattails of "Espresso." It stands on its own with its cinematic music video, starring Carpenter's boyfriend, Oscar-nominated actor Barry Keoghan. Directed by Bardia Zeinali, the video serves as a sequel to "Espresso," featuring a Bonnie and Clyde-esque storyline that has garnered over 19 million views in less than a week.
The song's success is also fueled by its viral appeal. The lyric, "Heartbreak is one thing, my ego’s another/ I beg you, don’t embarrass me, motherf–ker," has resonated widely on social media. Users have creatively adopted this line as captions for iconic film characters, amplifying its reach. On TikTok, the official "Please Please Please" sound has been used in over 32,600 posts, with an unofficial sound contributing to an additional 32,200 clips. This viral traction was further boosted by Carpenter's live debut of the song during her set at New York’s Gov Ball festival, an event that generated considerable buzz.
The ripple effect of "Please Please Please" extends to Carpenter’s entire catalog. During the weekend of June 7-10, her other songs also saw a significant spike, pulling in an additional 38.5 million official on-demand U.S. streams—a 35% increase from the previous week. This surge is a testament to her growing influence and the anticipation surrounding her new music.
With her new LP due at the end of the summer, Sabrina Carpenter's pop supremacy seems to be just getting started. Her ability to create catchy, emotionally resonant music paired with a strong visual and viral component is setting her apart in the competitive pop landscape. As "Please Please Please" continues to dominate, it’s clear that Carpenter is not just having a moment; she's cementing her place as a significant force in music.
