stayc main image

Preparing for the 11th Dimension: Reflections and New Beginnings

June 15, 2024

Believe it or not, it’s already been a decade since the SoundCloud rap era first ignited, and we’re seeing the lasting impact of the moshpit-dwelling artists who defined the movement...

Read more
stayc main image

AURORA Ponders Life, Death, and the Heart in New Album

June 15, 2024

Norwegian alt-pop sensation AURORA is set to release her highly anticipated fifth album, "What Happened To The Heart?" Following a series of successful projects—2016's "All My Demons Greeting Me....

Read more
stayc main image

Tate McRae: Dancing to the Beat of Her Drum

June 7, 2024

Tate McRae, born on July 1, 2003, in Calgary, Alberta, Canada, has swiftly risen to fame as one of the most exciting young talents in the music industry today...

Read more
stayc main image

Beyoncé's "Cowboy Carter": A Bold Reinvention in Music

June 7, 2024

Beyoncé has once again proven why she is a force to be reckoned with in the music industry with the release of her latest album, "Cowboy Carter."

Read more
stayc main image

Revolutionizing Music Discovery: Spotify and Amazon Launch AI-Powered Playlists

June 7, 2024

In a bold move to redefine how we discover and interact with music, Spotify and Amazon Music have each introduced groundbreaking AI-powered playlist generators...

Read more
stayc main image

Charli XCX admits that she “never really felt accepted” in the British music scene

June 7, 2024

Charli XCX has opened up about her early struggles in the British music scene, revealing that she often felt like an outsider whose innovative ideas were dismissed as "silly or childish."

Read more
stayc main image

Ticketmaster's Data Breach: A Wake-Up Call for Cybersecurity in the Ticketing Industry

June 7, 2024

Ticketmaster, a leading ticket sales and distribution company, is currently under legal scrutiny due to a reported data breach, which has led to a class action complaint...

Read more
stayc main image

Diddy Faces Potential Federal Grand Jury Trial: A Legal Storm Brewing for the Music Mogul

June 7, 2024

Sean 'Diddy' Combs, a prominent figure in the music industry and beyond, is potentially facing a significant legal challenge as reports indicate that the Department of Justice...

Read more
stayc main image

Pop Conference 2024: Discussions on "Legacy, Music Collections, and Archives

June 7, 2024

The Pop Conference 2024 recently convened under the theme "Legacy, Music Collections, and Archives," offering attendees an in-depth exploration of the preservation and impact of musical legacies...

Read more
stayc main image

Why House Music Is So Damn Good!

June 7, 2024

House music, with its infectious beats and feel-good vibes, is more popular than ever, especially among young people. But what makes house music so damn good?...

Read more
stayc main image

Halsey reveals dual health diagnoses, debuts new song The End

June 7, 2024

Halsey has courageously shared her private battle with illness, revealing her journey through a series of Instagram videos that document her receiving medical infusions...

Read more
stayc main image

The Role of Vory in Drake's "Mob Ties" Controversy

June 7, 2024

The hip-hop community is abuzz with renewed allegations that Drake uses ghostwriters, spurred by the recent leak of a reference track for his song "Mob Ties."

Read more

SG Lewis: Who Is He - and What’s Next For This Rising Star?

stayc main image

Photo Source: British GQ

SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely draws on influences from pre-2000s club music and has worked with Elton John, Dua Lipa, MØ, Mabel, Tove Lo, Khalid, and many more. His most recent album “AudioLust & Higher Love” just dropped on January 27, 2023. It is packed full of powerful dance anthems, ones that are sure to tear up the clubs, or at least add a little bit of excitement to life’s dull moments.

Early Career & Progression

After remixing Jessie Ware’s “You & I (Forever)” and posting it on the internet, Sam caught the attention of Ware’s label, PMR Records. Soon after, he was signed and began releasing his own music. His first EP “Shivers” came out in 2015, with another titled “Yours” just a year later. 

In 2018-2019, Sam released “Dusk”, “Dark”, and “Dawn”, a conceptual collection of EPs that symbolized the phases of a night out. He then released “Hurting” with Aluna George - a popular vocalist in dance music. Around this time, he also released “Better” with Clairo, which Clairo touted as her first step into the pop realm. The song is a fan favourite, and like his other work, encapsulates a feeling that is reminiscent of music from before the Y2K.

His first album titled “Times” was released in 2021. In an era when clubs were shut due to Covid restrictions, the album blasted to the top of the UK dance charts. This is ironic in a way, as the album was meant to be an ode to the present moment. While Covid was not worth celebrating, the album acted as a “symbol of hope”.

Critical Reception

With “Times”, Sam was praised for his talent in producing “disco-infused pop-house” - but he was described as less confident in work that moved away from that. Reviews were overwhelmingly positive, but critics felt that he cranked the autotune when he was the lead vocal, as if he was not confident in his voice. Pitchfork also praised the album’s background texture and many other things, but felt that there were times when Lewis played it too safe.

Although, critics noted that these growing pains are ones that are likely to fade with time - no pun intended.

AudioLust & Higher Love

“AudioLust & Higher Love” shows remarkable improvement in Sam’s confidence as a vocalist and producer. He sings in most of the songs on this album, and much more confidently than in the past. Lewis cites the success of Times’s “Chemicals” as the push he needed.

This album is also conceptual in nature - as Sam finds it difficult to finish a project without a self-concept, and finds it “crazy” to create an album with tracks that lack a common thread. The first half represents the “ego-driven and toxic approach to relationships”, with the latter half representing “a more romantic approach of love that is sold to us”. It draws influences from yacht rock, to create a light yet danceable aura in a blend of high-BPM, excited dance tracks and some slower, groovy ones as well. “Missing You” and “Something About Your Love” are especially upbeat, and were named among the top dance songs of 2022 by Billboard

“AudioLust and Higher Love” was created through intense stints at rural recording studios in England, where he worked with the industry’s best through the pandemic, to come up with the album. It is still signature SG Lewis, with a pulsating, transcendent, synth-heavy sound. It is an evolution of his previous work, just more polished and diverse as there were more people involved in the creative process.

What’s Next For SG Lewis

SG Lewis has always had a distinctive sound. His career has grown steadily through the last decade, and as he advances, he is making great progress in discovering what works for him as an artist.

He is set to perform at Coachella in April, which will likely boost his reach even further on this side of the pond. Sam predicts that “nineties trance is going to make a comeback”, and if he keeps up this momentum, he could be the next big breakout hit to make that happen.