stayc main image

The Rise of Punjabi Music in Canada: A Cultural Renaissance

April 5, 2024

In the heart of Canada's diverse music scene, Punjabi music is making significant strides, marking a new chapter in the country's cultural tapestry. This shift is not just a testament to the...

Read more
stayc main image

Portugal. The Man: Through Songwriting Triumphs and Trials

April 5, 2024

At the heart of Portugal. The Man is a songwriting process deeply influenced by their experiences, emotions, and the landscapes of their Alaskan upbringing. John Gourley, the band's frontman...

Read more
stayc main image

Stephanie Poetri: Navigating the Stars and Soundscapes

April 3, 2024

Indonesian-born artist Stephanie Poetri is not just a musician; she's a sonic storyteller whose narratives unfold against the backdrop of a world obsessed with digital connectivity and astrological...

Read more
stayc main image

Universal Music Group and HYBE Forge Strategic 10-Year Distribution and Collaboration Agreement

April 1, 2024

In a significant move that underscores the evolving dynamics of the global music industry, Universal Music Group (UMG) and HYBE, a prominent South Korean entertainment company, have announced...

Read more
stayc main image

The National: A Journey Through Melancholy and the Art of Songwriting

March 31, 2024

Since its inception in 1999, the National has meticulously crafted a sound that resonates with the subtle complexities of human emotion, blurring the lines between melancholy and a peculiar sense....

Read more
stayc main image

NIKI: A Profile on Self-Discovery and International Acclaim

March 29, 2024

Nicole Zefanya, known professionally as NIKI, has carved a unique space for herself in the contemporary music scene, transforming from a self-made YouTube artist into a history-making star...

Read more
stayc main image

Jhené Aiko Embarks on the Magic Hour Tour: A Celebration of Resilience and Artistic Collaboration

March 27, 2024

In the dynamic world of contemporary R&B, few artists possess the ethereal quality and lyrical depth of Jhené Aiko Efuru Chilombo. Known for her soulful voice and introspective songwriting, Aiko...

Read more
stayc main image

SZA's "Saturn": Chart-Topping Success and Insight into Her Songwriting Process

March 22, 2024

In the ever-evolving world of R&B music SZA stands as a beacon of innovation. Her latest single, "Saturn," marks a significant milestone in her illustrious career. Debuted during the 2024 Grammy...

Read more
stayc main image

The Rap Challenge of Drill Beats: Why Cardi B Didn't Release Ice Spice 'Munch' Remix

March 20, 2024

Drill beats, with their gritty textures and relentless rhythms, represent one of these challenging frontiers. Cardi B's recent experience with recording a verse for a remix of Ice Spice's "Munch"...

Read more
stayc main image

Ariana Grande's Lyrical Odyssey: Love and Loss in 'Eternal Sunshine'

Ariana Grande has once again captured the spotlight with her latest album, "Eternal Echoes." This time, Grande embarks on a deeply personal journey, weaving her narrative through the thematic...

Read more
stayc main image

Ludwig Göransson’s Oscar Triumph: Crafting Oppenheimer's “Unplayable” Score

March 14, 2024

In the grand auditorium of dreams, Ludwig Göransson clutched the Oscar statuette for Best Score, a testament to his monumental contribution to Christopher Nolan’s Oppenheimer. This win adds another...

Read more
stayc main image

The TikTok-UMG Standoff: A Battle Over Music Rights and Its Ripple Effects

March 10, 2024

Universal Music Group (UMG), the world’s largest music company, has withdrawn its catalog from TikTok, the leading platform for music promotion...

Read more

The Creative Act: Rick Rubin’s Knowledge Turned Into A Book

stayc main image

Photo credit: Buzz Magazine

What happens when a famous music producer takes an interest in self-help books? The Creative Act is your answer.

But who is Rick Rubin?

Without a doubt, Rubin has an impressive track record in the music industry. For recording studios, he’s known for being a co-founder of Def-Jam Recordings, founder of American Recordings, and former co-president of Columbia Records. 

Through these recording studios, he accomplished amazing feats. He helped popularize hip-hop during a time when people tried to censor it. Outside of hip-hop, he worked with bands across various genres, including Beastie Boys, Slayer, Red Hot Chili Peppers, Linkin Park, and The Chicks. 

Time even named Rubin on their list of the “100 Most Influential People in the World.”

Why do artists love his production style so much?

Rubin’s biggest trademark is a “stripped-down” sound. Basically, nothing extra is added in production. No backup vocals or string sections are allowed here! Although he changed his tune in the 2000s, people love this unique production style.

Furthermore, musical artists just love to work with him in general. Rubin uses his vast experience working with sound and arrangements to help artists improve their songs. Natalie Maines of The Chicks commented that “he has the ability and patience to let music be discovered, not manufactured.” 

Photo Credit: Los Angeles Times

What else has he done with his experience and knowledge? 

Well, of course, he wrote a book about it. 

The Creative Act hit the shelves on Jan. 17 this year. Already, it amassed 1059 ratings on Goodreads with a solid 4.3 out of 5 overall. Not bad for a first-time author.

The Guardian recently posted a review on this approximately 400-page book. According to them, the book lives on the same wavelength as Buddhism, management theory, and self-help books. It’s no surprise given the book’s subject matter: creativity.

“The tone is gnomic and epigrammatic, and Rubin’s elevation of artistic endeavour to the highest status of human achievement reverberates with a solemn quasi-religiosity” - The Guardian

As The Guardian points out, sometimes Rubin’s advice can be contradictory. In one part, he preaches living an artistic life without limitations, while in the next, he recommends those same limitations. In reality, what he’s saying is it depends on the situation. What’s right for one person may not be for another. 

Despite these flaws, The Creative Act is clearly made by an artist for other artists. Rubin takes common problems and places them in new contexts. What would happen if you listened to your song with speakers instead of headphones? How about making the loud parts of your song quiet and vice versa? How would it sound? 

Ultimately, he gives readers a change of perspective. And for some creatives, that’s exactly what they need.

“To a cynical reader, The Creative Act might feel like a series of self-actualising niceties. Until, that is, these are just the prompts you need to hear, when you need to hear them.” - The Guardian

If you’d like to read The Creative Act, it’s available on Amazon in both hardcover and kindle form. To read the full review from The Guardian, check it out here!

Photo Credit: Financial Times