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How Beyoncé Crafts Her Music

July 19, 2023

Music industry icon Beyoncé is powerful and captivating. She is known not only for her dramatic performances, but also for her outstanding songwriting skills. We will delve deeper into the creative...

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Gunna’s Comeback to the Music Industry Despite Controversy

July 19, 2023

Gunna, a mainstream rapper, just released a new album containing a #1 “Billboard Hot 100” hit song called “fukumean” despite the current controversy around his name. Gunna was arrested back in May....

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Tik Tok is Now a Music Streaming Service

July 19, 2023

Everyone knows Tik Tok as the app that blew up during COVID as a way for people to create and share short videos for others to enjoy. The video’s posted range from funny skits, dances, lip sync.....

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The Shadow of Sour Writing “Vampire” by Olivia Rodrigo

July 19, 2023

The mastermind behind the overwhelmingly successful album, Sour, the 20-year-old Olivia Rodrigo comes back into the spotlight with a new heart wrenching single, ‘Vampire’ and the...

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Musical Web Reveal: Spider-Man: Across the Spider-Verse Music Creation Process

July 18, 2023

Spider-Man: Across the Spider-Verse took the world by storm with its groundbreaking animation, immersive storytelling and captivating visuals . One of the key elements that contributed to the succe...

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Unleash an Icon: What Makes Rihanna's Music Legendary

June 12, 2023

Barbados-born superstar Rihanna has left an indelible mark on the music industry with her iconic sound, versatile talent, and fearless attitude. Her music has become a cultural phenomenon....

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Exploring Harry Styles’ Music Journey

May 31, 2023

Capturing millions with a unique sound and compelling personality in an ever-evolving world of contemporary music. Very few artists have been able to do it....

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Exploring Taylor Swift's Songwriting Process

May 25, 2023

Legendary singer-songwriter Taylor Swift has captivated the world with her haunting lyrics and infectious melodies. Behind her numerous chart hits lies an intriguing songwriting process.....

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Kiana Ledé - Goes 'Deeper' About Hard Work & Perseverance

May 18, 2023

Kiana Ledé has been rocking in the R&B scene and her latest single “Jealous” continues this trend. The other day, Sonical.ly had the chance to sit down and talk with Ledé about her musical journey.

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DJ Khalil - The Secrets to a 5x Grammy Award Winning Career as a Music Producer

May 18, 2023

Anyone within the hip-hop scene knows the name, DJ Khalil. He gained popularity for both his music-producing and DJing skills. The other day, Sonical.ly had a chance to sit down and talk with DJ Khal

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Ed Sheeran Successfully Defends Himself in Copyright Trial

May 7, 2023

Copyright infringement cases are very much on the rise in the music industry. Recently, Ed Sheeran was on the receiving end of one. Fortunately for him and the music industry as a whole, he won. Who

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How AI Technology Impacts Artists’ Rights

April 28, 2023

Artificial Intelligence (aka AI) is not a new thing. It has been used for various purposes like social media algorithms and Siri on your phone. However, for the first time, AI is being used in

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TikTok is "Hooked" on The Song House

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Photo: The Song House Facebook page

The Song House is a songwriter house in Nashville, Tennessee where all levels of writers and artists come together to develop music. Every week, 12-15 songwriters are challenged to write a hook in their group in 30 minutes. Through collaboration, the artists can explore new things and produce a one-of-a-kind song hook. These hooks are presented, recorded, and uploaded to Song House’s Instagram, Facebook, YouTube and TikTok accounts for viewers to enjoy. If it “blows up” then the artists will have an opportunity to complete the song. Big hit releases in the Song House Spotify are “Honest”, “Suga Suga”, and “Black Dress”.

The Song House was created by Tyler Ward and first made their presence in July 2021 to pioneer a new generation of songwriting. Tyler Ward is an independent American singer-songwriter and producer who has close to 2M subscribers on YouTube. Currently, he primarily works as a producer for the artists in the Song House family.

Many artists feel hesitant, scared, and nervous about their abilities or their work. Many second-guess themselves through their production, but the Song House community creates a safe space for these creators to express their musical ideas. Music is perfect in their imperfection, and Song House takes these words to heart.

Photo: The Song House Tiktok

Recently, Song House released their first full music video with Kyndal Inskeep, “Honest”. The song was first uploaded on March 30, 2022 as a hook written in 30 minutes by a small team of artists. The relatable and deep lyrics touched the hearts of many viewers, and views skyrocketed with the original hook attaining over 700k likes on TikTok. Eventually, the song was completed, and has risen to be Song House’s top hit on Spotify.

The Song House’s TikTok presence has been growing day by day, and currently has 710K followers. Many hooks get viral in the first 5-6 hours, and their TikTok views average over 50K views with some almost hitting 1M.

We hope this isn’t the last we see of these great song and video productions. We look forward to seeing how these songwriters and artists will grow in the future.