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Overwatch 2 Hits the Right Notes with LE SSERAFIM Collaboration

October 20, 2023

LE SSERAFIM, a powerhouse in the K-pop industry, is a South Korean girl group formed by Source Music. Comprising five members – Sakura, Chaewon, Yunjin, Kazuha, and Eunchae – the group made...

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Supergroup Boygenius Caps Off Recent Success with EP ‘The Rest’

October 20, 2023

Boygenius, one of music’s latest supergroups consisting of Phoebe Bridgers, Lucy Dacus, and Julien Baker, has just dropped a new EP with 4 tracks.

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Kid Laroi's Collaboration with BTS’ Jungkook and Central Cee - "Too Much"

October 20, 2023

Recently announcing a collaboration titled “Too Much” to be released with BTS’ Jungkook, as well as Central Cee, it is scheduled to be released on October 20, 2023.‍

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NewJeans Makes K-pop History with 10 Weeks of Billboard Success

October 16, 2023

Just two months ago, NewJeans etched their names in the annals of music history by accomplishing a feat that set the industry abuzz. Their second mini album, “Get Up,” soared to the top of the...

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Peach Pit’s “From 2 to 3” is an Indie Production Masterpiece

October 16, 2023

The album was heavily influenced by 1970s rock and folk music, as frontman Neil Smith tells Monday Magazine: “We just decided we wanted to have a very natural-sounding album...

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IVE - Gearing up for “SHOW WHAT I HAVE” World Tour

October 12, 2023

Approaching their two-year debut anniversary, they're kicking off their first world tour, titled “SHOW WHAT I HAVE”. It’s been mentioned that IVE’s first concert is set to embrace the idea...

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BLACKPINK's Jennie's Return: You & Me

October 9, 2023

Recently, Blackpink's Jennie has made a triumphant return with her latest single, "You & Me," released on October 6, 2023, marking her first solo release since the global success of "Solo" in 2018...

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Tale of Us - The Techno Duo's Impression on EDM

October 9, 2023

Tale Of Us are an electronic music duo formed in 2008 consisting of Carmine Conte and Matteo Milleri. Soundscapes produced range from dance floor music to chill ambient soundscapes and abstract...

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(G)I-DLE Turns Up the 'Heat' With Latest EP

October 8, 2023

On October 6, (G)I-DLE dropped their latest EP, Heat. The mini-album, consisting of 5 tracks, was made through a collaboration between Cube Entertainment and 88Rising...

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NCT 127 Comes Back To 'Fact Check' Their Skills With New Album

October 8, 2023

NCTzens, the wait is finally over. On October 6, NCT 127 returned with their fifth album, Fact Check, accompanied by a futuristic music video for the album’s title track...

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Worlds 2023: NewJeans Drops Powerful Anthem

October 8, 2023

Riot Games has paired up with global K-pop sensation, NewJeans, a five-member group composed of Hanni, Danielle, Minji, Hyein, and Haerin. On October 4, 2023...

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Drake Releases New Album 'For All the Dogs'

October 6, 2023

The wait for the Toronto rapper’s long-awaited album is finally here. After a summer full of teasing, Drake’s fourth album in barely two years ”For All the Dogs” has arrived...

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Laufey's "From the Start": A TikTok-Propelled Success Story

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In the rapidly evolving landscape of the music industry, the power of social media platforms in catapulting songs to unprecedented fame is undeniable. Laufey's hit single "From the Start" stands as a shining example of this phenomenon, achieving remarkable success thanks to its viral journey on TikTok. 

"From the Start" holds the essence of a memorable melody that imprints itself on listeners' minds. Laufey's emotive vocals, coupled with the song's catchy tune, create an irresistible sonic combination that resonates deeply. This sonic appeal forms the foundation upon which the song's TikTok success was built.

The song's breakthrough on TikTok was more than just a chance occurrence; it was a convergence of factors that led to its viral fame. Users on the platform identified with the relatable lyrics and emotion-infused melody, making it a prime candidate for use in their videos. 

Laufey's "From the Start" is a testament to the shifting dynamics of the music industry, where platforms like TikTok can ignite unprecedented success. The song's viral journey, driven by relatability, emotional resonance, and engagement, showcases how artists can leverage the digital landscape to reach new heights. "From the Start" has not only conquered the charts but also exemplified the symbiotic relationship between artists, their creations, and the platforms that amplify their reach in this digital age.