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Koji Kondo: Nintendo’s Melody Maestro

February 14, 2023

What do popular video games franchises Super Mario, Legend of Zelda, and Star Fox all have in common? They were all produced and published by Nintendo, and the iconic music themes that you hear in...

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Taylor Swift on Industry Sexism and Music Rights

February 8, 2023

Being a successful woman in the music industry is no easy feat. Not only do they deal with the typical trials and tribulations of being a musician, but there are also gender-specific challenges.

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What’s the Ideal Length for a Single— Are Songs Getting Shorter?

February 8, 2023

“Is it just me, or are songs getting shorter these days?” This is a question I have often pondered, especially in the last few years. It appears that in the era of social media, attention spans are

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SG Lewis: Who Is He - and What’s Next For This Rising Star?

February 6, 2023

SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely

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Lessons to Learn From the Launch Of Sam Smith’s “Unholy”

February 4, 2023

Sam Smith just released their new album “Gloria” on the 27th of January. As described by Pitchfork, “Gloria flips between hyperpop, country, dancehall, disco, 2-step, and intimate, Kehlani-esque R&B”.

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Are Virtual Idols the Future of Music?

February 5, 2023

Virtual reality and the metaverse have become popular topics in the music industry where more and more technology and music have been combined, creating something that could revolutionize the entire

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Grammy Awards Songwriter of the Year, Non-Classical: The Category Songwriters Deserve

February 5, 2023

The 65th annual GRAMMY Awards are here, and there's a long-awaited addition to the awards. This year marks the introduction of a new category: the Songwriter of the Year, Non-Classical Award. For all

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How Zach Bryan’s Authenticity Makes His Music So Appealing, Even to Non-Country Fans

January 31, 2023

Zach Bryan released his first album in 2019, and in the short time since he has become one of the biggest names in country. His biggest album, “American Heartbreak”, broke single-day album streaming

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Miley Cyrus is Going to Take Over Pop in 2023

January 31, 2023

Miley Cyrus was born into the music industry, and has spent her career channelling her Nashville and Hollywood roots into a diverse discography stacked with hits. Add to that countless covers that are

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Why This Pop-Rock Band Got Hate For Starting On YouTube

January 31, 2023

Before the invention of TikTok, many music artists gained popularity through YouTube. However, similar to the TikTok stars of today, people in the music industry saw ‘YouTube bands’ as lesser because

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Will Google End Work for Music Creators with their New Music AI?

February 1, 2023

Google has done it. They have created an AI that can generate music from text descriptions. The announcement of this is timely because recently Chat GPT, (a language learning model created by OpenAI

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The Road to Success: What qualities can we learn from Kpop Idols?

January 28, 2023

What does it take to be a professional singer in South Korea? On stage, these Kpop idols capture our attention with catchy songs and amazing choreographies, but what about off-stage? Behind the ...

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The Weeknd: A Timeless Star who Continues to Shine Bright in the Music Industry

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Photo Source: Richard Burbridge

Ever since his emergence onto the music scene, The Weeknd, born Abel Makkonen Tesfaye, has proven himself to be an artist of exceptional talent and staying power. His ability to seamlessly navigate musical genres while consistently delivering chart-topping hits has set his status as one of the industry's top artists. From his early days on youtube to the present, The Weeknd has demonstrated an unwavering commitment to making and putting out his music, producing music that resonates with audiences across the globe and ensuring his fame rises through the years.

One of the key factors that sets The OG Starboy apart from his contemporaries is his ability to effortlessly blend different genres into his music. His signature sound is a fusion of R&B, pop, electronic, and even hints of alternative and rock influences. This genre-blurring approach has allowed him to captivate a diverse range of listeners, attracting fans from various musical preferences. By transcending traditional genre boundaries, The Weeknd's music remains fresh, appealing to new generations of listeners while maintaining his original fan base.

The Weeknd's lyrical content also plays a significant role in his enduring fame. He fearlessly experiments with themes that are often unconventional within the pop landscape, exploring subjects like love, lust, desires, indulgence, and inner struggles. His candidness in discussing raw emotions and personal experiences resonates with listeners, who find comfort and relatability in his music. The authenticity of his lyrics allows fans to connect with him on a deeper level, fostering a sense of loyalty that continues to fuel his popularity.

The Weeknd's commitment to innovation is a driving force behind his continued fame. With each album release, he reinvents his sound, incorporating new production techniques and experimenting with musical styles. This willingness to evolve while remaining true to his core identity keeps his music relevant and exciting. Whether he's crafting ethereal ballads or infectious pop anthems, The Weeknd's adaptability ensures that he remains a prominent figure in an ever-changing music landscape

Beyond his studio recordings, The Weeknd's live performances contribute significantly to his lasting fame. His ability to translate his studio sound to the stage, combined with his captivating stage presence, has solidified his reputation as an extraordinary live performer. His halftime show at the Super Bowl and other high-profile performances have showcased his artistry on a global stage, leaving a lasting impact on both fans and critics alike.

The Weeknd's continuous success in the music industry can be attributed to a combination of factors: his genre-defying sound, unfiltered lyrics, willingness to evolve, captivating live performances, and a global reach. His ability to seamlessly and shamelessly express these elements has enabled him to remain a prominent figure in an industry characterised by rapid changes and evolving trends. As he continues to release music that captures the essence of his journey and experiences, The Weeknd proves that his fame is not merely a fleeting moment but a legacy that continues to grow with each passing day,month and year.